In the competitive world of today, having a good LinkedIn profile is a MUST for a successful career.
You know, as per LinkedIn stats, over 90% of recruiters use LinkedIn to look for qualified candidates.
LinkedIn is much more than your online resume. It is your personal identity that shows your skills and achievements to the recruiters.
Whether you are looking for a job or just trying to grow your network. Having a good LinkedIn profile can make a whole lot of difference.
Why LinkedIn is Important?
If you are still unaware of the importance of LinkedIn and want to explore its benefits. Then, I have created some key pointers for you. Thus, LinkedIn helps in:
- Growing professional network
- Job opportunities and advancement
- Gives access to the latest industry insights
- Skill development & Continuous learning
- Personal Branding
- Creating credibility through endorsement
Checklist for A Good LinkedIn Profile
I am sure that you are clear about the importance of LinkedIn by now. So, if you don't have a LinkedIn profile, then you better make one. Just make sure that you keep an eye on this checklist. And tick all of its boxes for a good one.
A good thing is that you can even hire a professional CV editing agency to create a perfect one for you.
Here we go:
1. Profile Picture - Your First Hello
Remember, your profile picture is the first thing that people are gonna see. So, make it count and ensure that you are adding a good one that looks both approachable and professional.
Here are some tips for you for selecting a profile picture:
- The face is clearly visible with a clear headshot
- Make sure it is just you in the picture
- No selfies
- Clearly focused and not blurred
- Dress Professionally
- Smile for a friendly & confident look
- Plain background
- High-quality image
Just make sure that you have set your profile picture to public for more accessibility.
2. Headline – Your Banner to Stand Out
The headlines appears right below your name. So, it’s really important to have some catchy and professional headline to attract viewers right away.
By default, your headline is your current job title on LinkedIn. But you can change it the way you like. So, take it as an opportunity and ace it.
Think of it as your mini slogan that defines you and your profession.
For Example:
- Marketing Specialist - Helping Brands grow
- Graphic Designer - Creating Impacting visuals
Just make sure that it is short and simple.
3. About Section – Tell Your Story
Well, this is your chance to speak to your audience and tell them who you really are. Interesting right? So, don't forget to optimize it.
Don't worry. I have an amazing formula to help you write it:
Address the Needs of your audience 80% and talk about your skills 20%. This will make a great about section for you.
For Example:
"I am a passionate Software Engineer with a love to solve problems with simple coding techniques. I enjoy working on team projects and building apps that can make our lives simpler."
Just write it like having a friendly chat with someone. But be honest and authentic. If it seems hard, then just hire expert executive CV to assist you.
4. Experience – Show Your Career
This is where you are going to list your current and past jobs. This will tell your employers about your competency and experience in performing a job. Here are some tips to keep in mind:
- Avoid traditional CV pattern
- Make the content more story like and add bullets
- Talk about the scope and impact of your work
- Show your biggest wins
- Discuss your true strengths and values in a job
5. Education – Your Learning Journey
This one is surely an important section to tell the viewers where you get your skills from.
So, add your school or university name with year of completion and degree title. To give a sneak peak into your academic background.
6. Skills – Highlight Your Strengths
This is one of the most important section of your LinkedIn profile. So, make sure that its good. As it tells people what makes you special to do a specific job.
You can add up to 50 skills. But make sure that you focus on ones that are relevant to your profession.
For Example:
- Project management
- Digital Marketing
- Microsoft Excel
And if you can get an endorsement for these skills. Then, it makes them more credible.
7. Recommendations – Your Instant Feedback
So, this is where others can write a short note about you like why is it great working with you.
Thus, these others can be your boss, colleagues, or even clients.
So, do not be shy about asking for one. It can really help you endorse your profile for better credibility.
8. Certifications – Show Your Passion
If you got any other certifications relevant to your field. Then LinkedIn is the best place to highlight them.
So, make sure that you are adding all of your certifications here to optimize your profile.
9. Featured Section – Shine in a Spotlight
Ah, you must not miss this one. As it helps you highlight important things that you have done. So, it could be a project, website, links, or anything.
Thus, it is a great way to show what you can bring to the table.
How to do it?
It's quite simple.
Just click "Add to Featured" and upload or link your best work to your profile.
10. Accomplishments – Highlight what You Achieved
Again, this is an important section. So, here you can list things like:
- Awards
- Languages
- Publications
Thus, it is that little extra that can help you outshine others.
Final Tips to Create an Optimized LinkedIn Profile
So, here are some quick extra tips for you to polish your profile to perfection:
- Make a Customized URL for your LinkedIn profile to share with your network.
- Keep your profile on "Open to Work" to let recruiters know you are available
- Stay active on your LinkedIn page by sharing, commenting, and liking posts.
- Keep your profile updated always.
Final Words
So, a good LinkedIn profile is just like a good handshake. Thus, it leaves a strong first impression on the viewers.
Therefore, you better make sure that your profile is complete and impressive. And I am sure that you know exactly how to do that now.
So, just keep this checklist in your hand and make sure that you check all of the boxes. That's it, your LinkedIn profile is complete with all the necessary information. So, don't take it for granted, it can turn out to be your most powerful career tool. Thus, Best of Luck!